How We Helped Digital Marketing Advantage (DMA) Book 149 Calls & Close 45 Clients in 6 Months
45
new clients signed in 6 months149
qualified sales calls
Background
Digital Marketing Advantage (DMA) is a full-service digital agency helping businesses scale with SEO, PPC, and paid media — only around for a year. Having previously scaled and sold an agency, Clayton knew outbound lead generation works. The challenge was finding a partner who could execute it effectively.
DMA was relying on inbound, a mix of in-house lead generation and working with multiple outbound agencies. Despite trying five different agencies, none could deliver consistent results that Clayton needed to scale.
The Challenges
- Inconsistent lead quality — previous agencies booked meetings, but most leads weren’t a good fit.
- Burned by multiple lead gen companies — DMA had tested 4–5 outbound agencies before, with poor results.
- Deliverability & volume issues — high bounce rates and domains getting blacklisted reduced campaign effectiveness.
Our Approach
AI-powered targeting & trigger-based lead lists
Built a custom lead list focused on high-intent prospects — businesses actively hiring, running ads, or scaling operations. Used AI-powered data signals to target CMOs, CEOs & decision-makers ready to buy.
Multi-channel outreach: cold email + SMS
Launched a high-volume email campaign (400–500 emails/day) for maximum visibility, plus SMS follow-ups to engage decision-makers outside of email.
Offer optimization & sales positioning
Reworked DMA's outbound messaging to focus on problem-solving, not just services. Created multiple A/B-tested angles to refine the best-performing scripts.
Hands-off lead generation & inbox management
Managed everything from outreach to appointment setting — DMA only had to show up and close. Dedicated inbox management team recovered no-shows & rescheduled missed meetings.
Rapid iteration & optimization
Weekly campaign reviews to double down on what's working. Adjusted targeting, copy, and sending strategy based on real-time market response.
The Results
45
new clients signed in 6 months149
qualified sales calls$97K
MRR added30%
average close rate on our leadsMore Case Studies
DTC / E-commerce $5M+/yrHow we helped Sagum close 8 clients in less than 90 days with cold outreach
DTC / Medical Devices $5M+/yrHow we helped Salesgenomics add $324,000 in Annual Revenue in 90 days (which led to their multi 7-figure exit).
Multi-location specialty practices $10–30M/yrHow Evolve Healthcare closed $26,000 MRR in their 3rd month with us.
Healthcare SaaS / Home Services $2M+/yrHow we helped Ad Caffeine sign a $45,000 contract in less than 30 days
DTC / E-commerce $1M+/yrHow we helped Growth & Brains book 134 qualified sales calls in 8 months
What are you waiting for?
Launch your pilot campaign…
Launch your pilot campaign…
If you’re tired of lumpy pipeline, flat revenue, or junk leads from ads, and you’d rather have too many qualified leads, this is your opportunity. We’ll run a full outbound campaign for free, using the same systems we’ve used to deliver results for 85+ marketing agencies. Spots are limited each month, so apply now.